Michael Sherman has appeared as keynote speaker at conferences and meetings of many of Canada's largest corporations.  Michael explores how our brain processing powers are limited, and how we frequently make irrational decisions by relying on mental short-cuts.  Using behavioural economics insights, humour and anecdotes, he shows how we can all make more informed decisions, hone our critical thinking skills, and solve problems with confidence.  Audience members attending his talks will leave better able to: 


  • Appreciate the application of behavioral economics to various areas of business and law
  • Understand how cognitive biases affect their decision-making processes 
  • Develop strategies to avoid irrational decisions and apply thought processes that allow them to solve problems more effectively


Michael regularly gives speeches to members of the Law Society of Upper Canada and the Canadian Bar Association as part of their Continuing Professional Development programs.  Michael is able to customize the content of his presentations to meet the needs of his audiences, from 30 minutes keynote addresses to full-day workshops.  In addition, Michael has appeared as a guest on several TV shows speaking as an expert of Behavioual Insights, including recent appearances on BNN and CP24 LIVE AT NOON. 



On behalf of the CBA, I would like to thank you for your participation as a speaker in the recent CBA webinar entitled “Making Smarter Decisions: Mitigating the Effects of the Irrational Brain”. Survey responses from webinar participants were overwhelmingly positive. Here are some of the many enthusiastic comments:

  • “Excellent speaker on an excellent topic.”
  • “The presentation was engaging and practical.”
  • “It allowed me to better understand why clients may be having difficulty making more complex decisions and allowed me to better assist them with using a process to simplify the decision.”
  • “Great info. Loved all the examples. Good speaker.”

We are grateful for your participation in the webinar and your support of the CBA’s Solutions Series.  Contributions like yours allow us to present legal education of the highest caliber.

Regards, Aviva Rotenberg, Director Strategic Initiatives, Canadian Bar Association